Most people don't realize the amount of risk that is involved in starting a business venture and how to determine if it is something is worth pursuing or not.
Thanks to Silicon Valley, media writers and movies such as "The Social Network" the startup scene has been made out to be a Cinderella Story. Most people look at startups as a "get rich quick" system that anyone can do and accomplish. The fact is that most of these businesses will be hit with the truth and will quickly give up because they are starting a business for the wrong reason.
Most people don't realize that there is a lot of time and effort that is needed to be given in order to make a business a success story. That as a business owner you need to look at your business from three different levels, (ground floor, management level and investor) and that you need to be able to juggle multiple roles as making sure things are being done while at the same time coming up with new ways to doing things better and adding value to your company.
As a business owner you need to be able to realize that starting a business is not for everyone and that the amount of personal sacrifice in order to make something great will be substantial. Most business owners will put their entire lives on jeopardy, risking everything they own in order to accomplish their goals and something greater than they once had.
With everything that is worth striving for, there is always a price to pay. Another thing to remember is that, even if your business venture fails, that the time spent and experiences you had make you a stronger person. The fact that you were willing to risk and strive for something grander is something you say about yourself considering most people won't ever make that leap of faith into the unknown.